|
We need to rethink content and social media. Less can be more, when it's done right. If you are stressed out and overwhelmed from content creation I want to help you develop a content strategy that works for you by focusing on message clarity, time-saving steps and intentional content planning.
The content, marketing, business and life newsletter Do you have a strategy for pitching to be a guest on other people's content? Getting in front of new audiences, as a guest blogger, podcast expert, speaker at an event etc, is such a great part of our content planning. Recently, I was a guest on the What She Said podcast and radio show with Candace Sampson. I was chatting about PEI! A favourite family travel destination of ours (I'm actually there right now as this email is sent). With that...
The content, marketing, business and life newsletter The summer might look different for your business. Not only are your clients or customers changing their habits and how they spend their time, but you may be changing your schedule too. For those of us with kids out of daycare or school, we begin an interesting balance between getting stuff done for our business while also crafting, playing, travelling with our families (or driving teens to and from events). My best advice as we head into...
The content, marketing, business and life newsletter What if we did things that worked for us in our business instead of what everyone else is doing? It's a bit of a rhetorical question because that's the advice I usually give. Comparing to other businesses and trying to replicate their plan and actions, even if they don't help meet our own goals, is overwhelming and won't necessarily lead to success. You have to do what works for you. For your business and your life. If you can't attend a...