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POV: Content Newsletter for entrepreneurs

4 types of social media posts to share next

Published 9 months agoΒ β€’Β 2 min read

in a recent poll in my newsletter and on social media, people voted that they just want help deciding what to post next. Keep reading to find out how to figure that out:

🎧 Catch up on my podcast on Apple, Spotify or this link . In a recent episode, I shared the time I was a guest on the This Mother Means Business podcast and we chatted about building a business with kids of all ages.

Not sure what to post next? You aren't alone.

It doesn't make it any easier, but often when we don't know what to post, it's because we either a) don't have a great plan in place that makes it easier or b) are just feeling overwhelmed and over it all.

What to post next on social media: 4 ideas to get you started

1) What's been your best seller?

What product sold the most last month/week/season? What service are you noticing people looking for more often? Have any of your sales surprised you with how popular an item or service was?

That's the post.

Format: Reel style with you speaking to camera.

Or static/carousel post with image of the item or product mock up.

πŸ’‘(Don't forget to add trending music!)

Call to action to add to the post: Ask followers who wants or needs the product and/or who already has it!

2) Did you know? post

Share something about your industry that may surprise people. Or share a secret tip or highlight a method that you use to help your clients get results. Share a bit of information about behind the scenes - your packaging, or decision making process.

Format: Reel while speaking to camera, B-Roll with the 'did you know?' text over it, or static post

Call to action: Ask followers to sign up for your newsletter to get more behind the scenes and helpful tips

3) Re-introduce yourself

It's probably been a while, and you likely have new followers, or your existing followers can use the reminder about who you are. Share something about you - why or when you started your business, what you love about it, your favourite non-business activity etc.

Format: Carousel (with music) - swipe through. Use images and in-app text to write on them (don't worry about making Canva slides!)

Call to action: Ask others to share a bit about them too (asking a specific question can help!)

4) A Remember When? Post

Share a throw-back to an earlier time in your business. Maybe your first logo, or first photo shoot. Share a win from a week ago, or three months ago!

Format: Static image or carousel.

Call to action: Encourage others to do the same and ask to be tagged in other people’s posts, stories etc.

Tag me if you share any of these types of posts!

Rebecca

ps: ➑️ tired of not knowing what content to focus on next? You can book a 60-minute one-on-one strategy/question session with me here. It includes 7-days of support.

πŸ“… Canadian Events for Small Business Owners and Entrepreneurs:

​Women United: Disruptive Dialogue (Ottawa) November 13​

​High Vibe Women Brunch (Ottawa) November 15​

​Big Brand Energy Session by Katrina Owens (Vancouver) October 22 ​

​Business Sisters Annual Conference (Rockland) November 3​

like this feature? I'm going to keep adding to it every week. Reply if you are hosting an event and want to be featured!

On the podcast...

Don't miss the latest!

You can listen to The Ten Count on Spotify and Apple (and please leave a review if you are enjoying it!) or

​Listen here. ​

Rebecca Stanisic

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9- 2020 Lanthier Dr Suite 339 , Orleans, ON K4A 3V4
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POV: Content Newsletter for entrepreneurs

by Rebecca Stanisic - writer and content strategist

POV: Content Newsletter is for solopreneurs and small business owners looking for calm, clarity and cheer in their content planning. This is going to give you actionable steps, thoughtful conversations and supportive pep talks to help you turn the page on overthinking your marketing, posting without capacity, and creating without clarity. It’s not about creating more, it’s about creating strategically and with intention in a way that is sustainable for your business and life. This isn't about how AI is going to save you time, it's about leaning into your storytelling, connection and thought leadership to create human-to-human content that converts and feels calm.

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