POV: Content Newsletter is for solopreneurs and small business owners looking for calm, clarity and cheer in their content planning. This is going to give you actionable steps, thoughtful conversations and supportive pep talks to help you turn the page on overthinking your marketing, posting without capacity, and creating without clarity. It’s not about creating more, it’s about creating strategically and with intention in a way that is sustainable for your business and life. This isn't about how AI is going to save you time, it's about leaning into your storytelling, connection and thought leadership to create human-to-human content that converts and feels calm.
I'm sorry, what does the calendar say?
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POV: Content Newsletter for entrepreneurs
POV: Content Newsletter is for solopreneurs and small business owners looking for calm, clarity and cheer in their content planning. This is going to give you actionable steps, thoughtful conversations and supportive pep talks to help you turn the page on overthinking your marketing, posting without capacity, and creating without clarity. It’s not about creating more, it’s about creating strategically and with intention in a way that is sustainable for your business and life. This isn't about how AI is going to save you time, it's about leaning into your storytelling, connection and thought leadership to create human-to-human content that converts and feels calm.
Not all content has an immediate payoff. Here's how to plant for the future 🎧 Catch up on my podcast on Apple, Spotify or this link My blood pressure continues to be monitored because it's staying higher than it should. This means that for the next while, until my follow up appointment, I'm trying to see if I can lower it by moving more (something I need to do anyway), and eating less sodium (not less food, for the record. I've hired my friend and dietitian, Jennifer Neale, to help guide me...
I built and painted a blanket ladder from scratch this weekend. And no, this isn't a metaphor for something business related. Literally. Drilled, glued, painted. A blanket ladder. Proof: Okay fine. There's a business lesson here. Honestly, one of the best things I do for my business is step away from it. When you are thinking about content constantly, and spending more time forcing your next post or topic for your podcast or newsletter, you end up feeling more stressed, more overwhelmed and...
Should we talk about the fact that it's November and October disappeared so quickly we can hardly believe it? Maybe? The past many weeks have been hectic around here, filled with baseball, business and bon bons (I wanted to mention Halloween but keep up with the alliteration). I have been attending many events and as a content strategist, nothing gives me better data about what is happening on the ground for small business owners than being in person. We can scroll through Threads and our...